When it comes to Search Engine Optimization or SEO, it’s a whole new world out there. The algorithms that index pages and determine rankings have evolved, removing some of the strangeholds of keyword-heavy text and opening the door to fresh, new content possibilities.
When Keywords Ruled
Originally, search engine processing was based mostly on keywords. Developers would select specific keywords to include in their metadata and their content, and the page would be ranked in searches that included those keywords. The keywords ... Continue Reading → Share
4 Simple SEO Strategies To Optimize For Voice Search
Today, it’s not physically typing that gets us where we’re going online; it’s our voices. That little microphone icon is why over 60 percent of online searches are done using a mobile device and voice technology. This presents an incredible opportunity for businesses to reach their target audiences. As a leading Hong Kong SEO Agency, we recommend the following tips to implement an SEO strategy that accounts ... Continue Reading → Share
The major goal of every marketer is to maximize sales which will, in turn, help them in maximizing profits. To achieve this, as a marketer, you need to ensure that you have an adequate marketing plan that will help attract most of your target audience. At times it could be a business to a business transaction where you are the source of production material for another business. Letting SEO service company help you in this is an excellent way ... Continue Reading → Share
Getting people to visit your website presents its own set of challenges, from the use of right keywords to good custom web design, modern design, great content, responsive web systems and consistent promotion. The real action starts after someone lands on your website. To generate leads, your website needs to employ effective Calls to Action, or CTAs that elicit a response from your site visitors. It’s important you take your CTA seriously by making sure it covers each ... Continue Reading → Share
How to Increase Your Traffic with Guest Posting
The primary goal of every online marketer or anyone dealing with e-commerce is to maximize the number of people visiting their website. This is the shortest route to increasing your sales since the more the website visitors, the higher the chances conversion to actual buyers of products and services. Guest posting has become a powerful tool to help generate traffic to the website. It can be termed as the most efficient free ... Continue Reading → Share
The homepage of your eCommerce site is one of the most important pages in your business website. Customers visit the homepage before deciding whether to proceed to other pages. Designing and developing a terrific homepage boosts the traffic and increases conversion rates to your site. Outlined are five best practices for creating a remarkable homepage.
Use High-Quality Images
When designing your homepage, use captivating pictures. Eye-catching images will leave a lasting impression on your users and they will likely click ... Continue Reading → Share
Technology has truly arrived, and the success of mobile app development is proof positive of that. So, what does the future hold for mobile apps? Most of the coming trends — like the 7 we discuss here — build on former developments and recent tech advances. Our app development company in Hong Kong can help you take advantage of these approaching trends to help your business grow.
Artificial Intelligence (AI)
AI capabilities are now enmeshed in nearly every facet ... Continue Reading → Share
Whether you’re just starting to create an online presence for your business or you’ve been a major player on the internet for years, the specifics of web hosting may still be something of a mystery to you. Essentially, hosting describes the service that gives your website and domain name a place to “live” on the internet.
End the confusion surrounding some of the various hosting set-ups with our brief tutorial, where we define three of the most common web ... Continue Reading → Share
You and your SEO Services Company worked hard on your marketing, and eventually, the results started to show. Your search engine rankings improved, and traffic began to flow towards your website. You did it! But something has changed — you’ve noticed a decrease in traffic. What’s happened? Carefully diagnosing and analyzing the root cause of your lost search engine traffic is instrumental in fixing the problem.
Searching for the Problem
Don’t jump the gun. From server glitches and technical ... Continue Reading → Share
Website redesign is a crucial process that takes time and requires a lot of testing. It is an intricate process that entails going through a number of systematic steps. The first step is an initial meeting that is held so that the people involved can discuss important issues about the website such as its goals and how the new site is supposed to look like and whatever else you would want the designer or the website development team ... Continue Reading → Share