SEO

What is Schema?

Schema.org is an initiative that was launched on June 2, 2011, by Google, Bing, and Yahoo. A collaboration of the world’s most significant search engines creating and supporting a standard collection of schemas for data markup on web pages. 

Schema Markup is microdata, which, when added to your webpage, amplifies the description in the search results. These enhanced descriptions are better known as rich snippets.

What makes structured data or schema markup important?

-> 90 % of customers report that they ...

A digital marketing strategy is a series of actions that help you attain set organizational goals through appropriate online marketing channels. Such channels include but are not limited to earned, paid, and owned media that support a specific marketing campaign. You do not have to be well versed in developing marketing strategies—all you need is to hire the right strategist.

A marketing strategy is one of the most important elements of any marketing campaign, whether digital or traditional. A digital ...