Create pages that converge! CONTRAST in UX Design

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Human beings have evolved to notice contrast. In order to survive, we have learned to associate, to compare and categorise similarities and differences.

Our ability to quickly notice differences is what makes contrast so powerful in UX design. Contrast attracts attention. It draws the eye. It gets noticed!

By giving your web pages characteristics that are visually different from the elements that immediately surround it, you can create points of interest and emphasis.

There resides the power of contrast in UX Design!


HOW TO ...

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Would you choose to browse in a shop with broken windows? Or stick around if it proved impossible to find the products you wanted? Would you spend money in a cluttered and messy store that looks like a relic from the Middle Ages?

Just as window displays give passersby an insight into each small business on a street, your website design lets visitors look into your company. Quality web design does matter! 


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3 Local SEO Strategies For Your Small Business In 2015

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Throughout history, we have transformed and been transformed by the technology we use. The objects we invent shape the way we communicate, the way we interact with each other and the way we do commerce.

The spectacular ramping in the use of mobile devices for surfing the web, for socializing and more and more for buying (especially through dedicated Apps) is shifting the way people search online and becomes a great opportunity for savvy small and micro business owners today.

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You have implemented a brand new SEO strategy, your website traffic has increased, but the number of orders didn’t…Your web analytics software shows that your visitors are leaving the website without actually interacting with the pages…You spend precious time with customers on the phone, walking them through your online checkout process…

If you are experiencing the problems above, there’s a big chance your website is suffering from “BAD USER EXPERIENCE DESIGN”.  Usability is about tailoring the right content to the right user, who has ...

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The Beginner’s Guide to Online Reputation Management

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Today, everything that happens in our lives or businesses gets shared online and while this can help present some great opportunities, it can also be a source of ruin. The internet has a pretty long memory and anything that is posted, be it a bad review, comment or an embarrassing photo can deal a huge blow to your reputation. This permanent record of your business or life should be carefully controlled and this has brought up the need for Continue Reading →

How to be successful with an e-commerce business startup in Hong Kong

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Hong Kong being most preferred web territory: “Know your market, have access to them directly”, says Debra Mastaler  of Alliance-Link. Internet business is the way to reach out to unlimited global clients with the privilege of flexible timings and ‘work from home’ option. Though Internet commerce work globally, company’s base location has major impact on its success. Heavy taxation scheme of the company’s base location could be a major hindrance to revenues and profits. Continue Reading →

Rise of social media and its impact on SEO rankings

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Half a decade ago, social media was a new concept on internet which did not raise many eyebrows. Today the importance of social media in the business world cannot be challenged. Social media which was supposed to provide a virtual community for internet users have now became a channel of contact between business groups and their target audience. It has provided a space for end user to express his views with likes, comments and many more ways they term it. ...

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Simple Steps for selecting suitable web hosting for small business in hong kong

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There are numerous web hosting options, but one cannot select the most appropriate web host without clear guidance from an expert who would provide information on how to match the business’ requirement to the available web hosting options.

How does one decide if a web host is suitable? Does the bandwidth and disk storage features still account? Which type of hosting service should one go with? This blog answers these questions by focusing on three main points.

    1. Platform

The most crucial ...

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Why a good website is vital for business growth

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Initiating a wondeful startup

Why quality of website matters to your business.

Having an online presence is not just about having a website with a couple of pages on the Internet. A website is a virtual showcase representing your business and gives a lot of insight to the visitors (potential customers). To understand the importance of professional web design, answer the following questions honestly.

  1. Would you like to enter a shop with broken windows?
  2. Would you like to shop in a store where it is difficult to ...
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5 Reasons why the future of website design is responsive

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    1. Responsive web designs are the most popular mobile web designs.

Mobile e-commerce is projected to reach $86.86 billion in 2016 according to eMarketer. More and more consumers are steadily utilizing their phones and tablets to make online purchases, and since responsive design is the most popular web design template, it is prudent that businesses which are seeking greater volume of sales through e-commerce should adopt to responsive web designs for their online business portals.
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